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Thread: Adding a dive club to the store

 


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    Prof Diver's Avatar
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    EEK Adding a dive club to the store

    I'm currently looking at starting a club for the store that I'm employed by. In the past, there was a dive club in the store, but it disappeared. I would like to bring back the club, but since I have no experience in creating or even running a club, I was wondering on what you would expect from a dive club?

    Any advice will go along way.

    Cheers

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    Quote Originally Posted by Prof Diver View Post
    I'm currently looking at starting a club for the store that I'm employed by. In the past, there was a dive club in the store, but it disappeared. I would like to bring back the club, but since I have no experience in creating or even running a club, I was wondering on what you would expect from a dive club?

    Any advice will go along way.

    Cheers
    A place to meet buddies to dive with.
    Lots of dives, beach or boat.
    Some kind of incentives from the shop (club discount, air fills, etc)
    Social activity--does not have to be dive related. The group I belong to dives together and has a potluck supper at a different members house once a month.

    The agency that the shop is affiliated with may have some ideas on running a club. I know SSI and NASDS used to encourage shop related clubs as a way of increasing the market share.

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    Start asking the opinions of the regulars in the shop.

    from what I've experienced the vibe of the club is determined by the most regular 10% of members.

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    My dive club actually has a liquor license, so it's probably a major money spinner for the shop :-) Post diving beers and sometimes a bbq are a great incentive, as are equipment nights, gear discounts etc. Best part though really is the weekend shore and boat dives. Makes it just a whole lot easier not having to organise everything. Remember also that newer divers won't understand what sites are diveable (if weather affects your dive choice) on a given weekend so would love to have someone help choose, and explain the dive site to them each week. Each diver then makes money for the store through fills and my LDS also makes sure that the dive master has a box of 'spares' to sell to people who might need an unexpected consumeable.

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    Monthly social meetings. Regularly scheduled weekly dives. Shore dives most convenient. Night dives once or twice a month. Boat dives depending on cost and schedules.

    If associated with LDS then club member specials and discounts.

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    We are ver lucky to have many fresh water caves and lakes, aswell as a perfect dive spot only 100m away from the store.

    I plan having discounted air fills, trips and other benefits. So any more ideas will be great.

    Oh the store already has a bar which makes a great club room

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    There was a really good thread about this maybe a year ago...unfortunately I can't find it with any searches on my old posts or generic searches.

    So,

    I would look for
    1) Regular local and non local dive trips.
    1A) Regular meetings (and possibly trips) that aren't specifically for diving. Social gatherings.
    2) An online presence (website) with an accurate schedule of meetings and contact info.
    3) A variety of diving types/styles. IE wreck, reef, quarry, "animal dives" etc etc.
    4) A variety of personalities and interests. IE serious people, silly people, people who do things other than diving...
    5) An open-minded attitude towards divers of all levels/interests and non-diving affiliations. Don't be clique-ish.

    Other than that, some place fun.

    EDIT: Here's the thread I was looking for... it was older than I thought it was.
    what do you look for in a dive club
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    Big Grin

    I like the liquor license and BBQ idea. That's a winner. Also having an updated/current website and/or newsletter is quite valuable.
    "Our fears are like dragons guarding our most precious treasure."
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    Quote Originally Posted by Prof Diver View Post
    I'm currently looking at starting a club for the store that I'm employed by. In the past, there was a dive club in the store, but it disappeared. I would like to bring back the club, but since I have no experience in creating or even running a club, I was wondering on what you would expect from a dive club?
    I happen to have the good fortune of being associated with a shop that spoinsors a very active, long-running, dive club. We are in a fairly sizeable metropolitan area, where two other shops have had dive clubs over the years, which regularly die, are are resurrected, then die again. Ours has been continuously active for the 11 years I have been involved (and was active before that).

    The primary reason - the shop owner and shop manager also run the Club, not in a sense of dominating it, but they a) plan for the monthly meetings (venue and speakers) and 'emcee' them, b) plan for the summer cookouts, c) provide a continuing presence at each meeting, and d) promote the Club through the shop to all new OW trainees, custoners, etc..

    There are no 'officers' per se, but there are plenty of people that volunteer to help out during the monthly cook-outs. We happen to have two DMs that are professional chefs and cook from time to time. We also have a shop customer / club member who cooks a hog once or twice a season.

    I can't say what I would 'expect' from a club, because this club is is my only basis for knowing much about a dive club, and I like what we do.

    Rather, I can say what our Club offers members:

    Social acitivity:
    a) a dinner meeting each and every month (usual attendance 50-60)
    b) dive site-based monthly cookouts from May through October, integrated with training (Specialty of the Month offerings), gear demos, and simply diving (usual attendance 40-50)

    Education:
    a) at each monthly dinner meeting there is a speaker (someone besides the owner) - we have had speakers from DAN (Divers Alert Network), NC Aquarium, Rubicon Foundation, several staff instructors have made presentations, etc.
    b) We have a Course Director on staff who gives monthly updates on PADI developments, etc.
    c) Every year the December meeting is a Holiday Party, for which the speakers have included (as two examples) Ned and Anna Deloach and Gary Gentile. IOW, it is more than dinner and drinks.

    Dive experience
    a) a Pool Party each April (usual attendance ~60 divers), where divers can:
    i) get wet, many for the first time each year, try out new gear they may have purchased since last season (or been given as Christmas presents), before taking it into open water,
    ii) try out dive gear such as DPVs (supplied by the shop owner and various staff / club members who happen to own a DPV),
    ii) try out double tank rigs (we have a number of staff who dive doubles, and we bring them to the pool for others to try,
    iv) try vintage diving rigs (we have a DM on staff who is an avid and very experienced vintage diver)
    v) play water games
    vi) get together afterward for pizza and beer

    b) monthly dive gatherings - the cook-uts - at one of the two (or 3) local quarries

    c) dive travel to the NC coast, and other more remote locations (e.g. Bonaire, Turks and Caicos, Gallapagos). In reality trips organized through the shop are in many cases nominally Club travel, but the distinction is not very relevant.

    What makes all of this work is the infrastructure provided by the shop staff. Some might say that is a bad thing, that a Club should be independent of a shop. Fine, if you can make it work (some can, most can't). This works for us. Someone has to take responsibility to keep things running. For us, the club is an important part of our business.

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    I agree with what has been stated above. One thing I have seen with a few shop-affiliated dive clubs are photo contests. The club will gather a bunch of photos from members (and some non-members) and have a vote on the best ones. The shop donates prizes for best photos in predetermined categories.

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