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LDS pricing

Discussion in 'General Scuba Equipment Discussions' started by szurlo, Jun 16, 2008.

  1. redacted

    redacted Guest

    Minimum Advertising Price (MAP) seems to be a more common restriction agreed to between the mfgr and the dealer and it seems to be a restriction that dealers can easily circumvent. Unfortunately, it may put you in the position of having customers that expect you to price bargain unless you adopt some more straight forward discounting means that your customers understand in advance.
     
  2. weiVA

    weiVA Registered

    # of Dives: 25 - 49
    Location: Northern VA, USA
    24
    0
    My LDS tends to be about 10-15% more than LP or scubatoys, that said, they will always get first dibs on my money. Why?

    1) For exposure protection gear, your LDS can arrange shipment and repair of zippers/non-wear and tear items for gear you bought through them.

    2) Great friendly staff.

    3) The more I've bought from them, the better my pricing has become. I've bought lights and other accessories at a discount comparable to LP.

    4) My reg was bought from them, they will be servicing it.

    5) I go there for gas anyways.

    6) Try out gear before you buy. Can't do that with LP.

    7) Free loaners for extended repairs or orders.
     
  3. Cajuncru Diver

    Cajuncru Diver Contributor

    # of Dives: 500 - 999
    Location: Lafayette, Louisiana
    1,007
    143
    No you take it wrong...it was readly know going in up front, just not negotiable....the business was not it trouble....quite successful for 20 years......just a source of great irritation.
     
  4. RJP

    RJP Contributor

    # of Dives: 1,000 - 2,499
    Location: New Jersey
    13,460
    6,059
    Yet, here we are!
     
  5. water_monkey

    water_monkey Guest

    # of Dives: 25 - 49
    Location: Virginia
    69
    0
    Well, I think you at least partially answered your own question; its not just about price, it is also the service, support and that "little bit extra" that personal attention gets you. I am a firm believer in loyalty. I just bought a Sherwood Wisdom 2 from my LDS, when I could have gotten it for a LOT less at LP. This is life saving gear we are talking about and I do not take chances with that. Also, over the life of the gear, you will probably find that when you factor in service, maintenance, overhaul, whatever, it will likely be cheaper to buy from your LDS since quite often they may not honor the warranty, and the vendor may not either if you did not buy it from an authorized brick and mortar shop. Yes, they will service it, but you likely will get charged full price where you may get a discount on service if you buy from your LDS.

    Don't get me wrong, I buy all kinds of stuff online like lights, wetsuits, reels, stuff like that. But for the REALLY important lifesaving gear; regs, computer, and yes, even BC, I will always buy from my LDS.

    Loyalty also goes both ways. They know you can buy online. The more business you give them, the greater likelyhood that you will get some type of benefit as well. Perhaps student discounts and such.

    Bottom line, buy lifesaving gear from your LDS.
     
  6. redacted

    redacted Guest

    I thought we were talking about scuba diving gear, not lifesaving gear. Just what is a lifesaving computer???:confused:
     
  7. MeiLing

    MeiLing Contributor

    # of Dives: 200 - 499
    Location: Honolulu, HI
    692
    2
    Mileage like that is often worth paying for. However, all too often, most will only give that to you for a price as well.

    My former LDS (owner retired and closed business) was very much like that. Now I feel like I'm homeless!:bncry:
     
  8. MeiLing

    MeiLing Contributor

    # of Dives: 200 - 499
    Location: Honolulu, HI
    692
    2
    There are ways around every obstacle in life and ones such as this are no different. Dealer may write you a contract telling you what is the minimum you can sell that gear for, but they have absolutely no control over what kind of add-ons a a retailer can throw in, like a free or heavily discounted class, a free air card for so many fills, etc.

    There is a way in life to make almost everything work to your advantage! The trick is to be resourceful enough to figure out what that is!:D The trick is to be part of your solution, not part of your problem!

    Now, tell me what online retailer can really compete with that? So actually how the manufacturers sell to the online places like LP is actually a way of creating a more level playing field. If the smaller retailers would spend more of their brain power trying to figure out how to suceed instead of crying about why can't, they might figure out how to turn a nice profit.
     
    Last edited: Jun 27, 2008
  9. shoturtle

    shoturtle Contributor

    2,979
    43
    I say buy things where you are comfortable, if it is online, at lp or at a LDS. As alot of online dealer are authorized dealers so the warranty issue is just a smoke screen. Divesports, ST and even LP are authorized deals of most brands they sell.

    Yes I agree that you do develop relationships over time, and they do pay dividends for both parties. I have developed a good relationship with LP, and I get even better prices and they get more of my business.
     
  10. ReefHound

    ReefHound Instructor, Scuba

    # of Dives: 1,000 - 2,499
    Location: Houston, TX
    6,531
    2,487
    If a dive computer is "life saving gear" to you then you are not properly trained or properly planning your dive. There is little or no "service" or "overhauls" needed for a computer. Just change the batteries every couple of years, which most models allow you to easily do yourself. I hope that loyalty concept works out well for you.
     

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