exnewwavedivers
Guest
Because of Michael Jordan and his popularity, NBA players now have a higher salary.
Tiger Woods may have been winning the major tournaments. Does it matter? A second place finish in golf tournaments now earns the golfer more money than a first place finish years ago.
PADI - in some ways, has done the same thing for the diving community. Compared to most other agencies (or all), PADI engages in aggressive marketing campaigns, which has helped bring up the number of certified divers.
More divers means more companies investing in making new products and more people buying means cheaper equipment.
THANK YOU PADI!
Now let's see, if PADI has a monopoly, just like any business, maybe the member service may not be as efficient. Maybe training materials would not be as good. So, THANK YOU other agencies for being there to keep the biggest agency in the world on it's toe.
Tiger Woods may have been winning the major tournaments. Does it matter? A second place finish in golf tournaments now earns the golfer more money than a first place finish years ago.
PADI - in some ways, has done the same thing for the diving community. Compared to most other agencies (or all), PADI engages in aggressive marketing campaigns, which has helped bring up the number of certified divers.
More divers means more companies investing in making new products and more people buying means cheaper equipment.
THANK YOU PADI!
Now let's see, if PADI has a monopoly, just like any business, maybe the member service may not be as efficient. Maybe training materials would not be as good. So, THANK YOU other agencies for being there to keep the biggest agency in the world on it's toe.
