Great thread, and a valid concern. Yes, our inventory levels are NOT mated with our online store. It's just not that easy. We have 1 POS system that does inventory, classes, rentals, trips, etc, and a whole different Online store. It doesn't do our inventory as the reports aren't as good, and we don't have the other features yet. We are working on linking them, but it's a BIG process. As much as we would love to be backed by big money as some of our competitors listed here or all over the web, it's just not the case. We have grown in 10 years only off of our customers, and will continue to grow and be a big name in the industry due to our knowledge, customer service, and most important our customers.
We do a LOT of classes - We get awards and stuff
Most of the other guys don't, or they used to. They move to locations off the beaten path to NOT deal with you, and only your online order. They aren't as invested anymore. They only deal with hot sellers of manufacturers, and not the wide offerings we try to bring to you.
$1 million in inventory - right now, instock. It's never enough though, and we constantly are growing it as we can. It's a tough industry, most of the manufacturers don't have their own product instock and are flirting with going out of business. We can't get, what they don't have. Sometimes, we don't even know until it's too late as we have one and sell 2 the same day. Most orders, 95% actually ship the same day. Like others said, we also bring in the hard to find products, you mentioned an Analyzer, who else sells that Dive Soft? not many people, and we were the first to bring them here to the US 5 years ago for our customers. Also, that one you ordered, was in stock. A customer lost his hose before his trip, we sent one out of the box of the one we had instock. So, while you don't get your's as it's here not completed, we ordered a new one. That customer service is what sets us apart, and what you get from us, not everyone. And when you need us, we're here to make it happen. BTW - tracking shows it being delivered to you today, in 2 days as you needed
Kim is sending that to you now. With how fast it all moved, it took us a little while to get the tracking from the manufacturer.
Well, sorry for the long typing. I actually created a video to help give you guys a walk thru of DRIS and who we are. We are not faltering, just growing pains. And we need all of you to help us continue to grow and offer more to you. It's cyclical.
Here is a video I just put together, off the cuff, unedited just for you guys this morning
Just know, we are FULLY committed to this industry and more important our customers. That will never change, no matter the growing challenges we face in our industry and current economy. BTW, come dive with us!