AfterDark
Contributor
Again, the idea is NOT that you can be stopped from SELLING the stuff...it's the ADVERTISING of the stuff that would infringe on the trademark/copyright issue.
Literally, if you have someone in an advertisement wearing a visable Nike logo - on their shirt, shoes, hat, whatever - you are infringing on their trademark. (Even if that's not what you're selling.)
Same is true if you use a copyright-protected name or registered trademark in an ad for scuba gear...even if that is merely the appearance of the name or logo on the item itself.
Conversely the same entities pay to have their logos in a movie. So not all exposure is good it seems.