DRIS Freebies - Ideas needed

Discussion in 'Dive Right in Scuba' started by Dive Right In Scuba, Apr 3, 2012.

  1. Dive Right In Scuba

    Dive Right In Scuba ScubaBoard Business Sponsor ScubaBoard Business Sponsor

    # of Dives: 500 - 999
    Location: Plainfield, Illinois, United States
    3,704
    488
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    So I have a couple questions and need some feedback from all of you. We have Freebies setup that we give away when people order products from us. We typically buy a few hundred of X product, and when it runs out, we get something different.

    Right now, we have Whistles and Waterbottles:
    Free Stuff - Dive Right In Scuba - Plainfield, IL

    Yes, it is Shwaag. :D

    I am wondering if people even like or use this stuff? I just don't want to waste money on things people just get for free, then throw away.

    Any feedback on the Current Freebies? Did you get one? Are you using it? Waste of money?

    Any ideas for other Freebies?

    Thanks in advance :)
     
  2. mdb

    mdb ScubaBoard Sponsor ScubaBoard Sponsor

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    Forget about the water bottles. Just stock more real product and do your usual good job of having the item in stock and providing good customer service.
     
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  3. Lemna

    Lemna DIR Practitioner

    # of Dives: 200 - 499
    Location: Belgium
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    How could I? I'm using one of those daily :)

    Seriously though, it did not influence any buying decisions, but it's nice to have. How about a linecutter or one of those tanks containing o-rings if you're ordering new ones?
     
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  4. Peter_C

    Peter_C Orca

    # of Dives: I just don't log dives
    Location: Santa Rosa, CA
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    I still carry the mirror I got from you, that replaced my worn out one. Maybe offer options, like pick a mirror, whistle, cutter of some kind, etc?

    Safety gear is always good since so few seem to carry any. I have given two whistles away to people who didn't carry one.

    Personally water bottles are useless to me. I have my favorites I use Contigo!
     
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  5. lonebrave

    lonebrave DIR Practitioner

    # of Dives: 100 - 199
    Location: Maryland
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    I got one of the water bottles with an order I placed on a great Black Friday sale. I haven't used it, yet, but I believe it did get used by some visitors we've had. Personally, if I want/need something, I'm just going to buy it. Now if you started giving away clothing (t-shirts, etc), I would definitely be more interested in using that.
     
  6. Dive Right In Scuba

    Dive Right In Scuba ScubaBoard Business Sponsor ScubaBoard Business Sponsor

    # of Dives: 500 - 999
    Location: Plainfield, Illinois, United States
    3,704
    488
    83
    The next one is a Dive mat. The nice thing about the Water bottles and such, they are cheap. So alot of people can get them. We don't do it to try and talk you into buying from us, we just want to give away some Shwag :) I just wonder if people like it or not.

    I will see about a line cutter with out logo on it, but at some point, Manufacturers might not see it as Shwag, and think we are doing it to sway peoples buying decisions ;) Their are alot of games to be played sometimes to make things happen or abide by the rules. That is the reason you don't see loyalty points on all products.....some manufacturers say "NOPE". So I have to make sure it stays within shwag guidelines (whatever that is...LOL) or be prepared for people to complain, then the manufacturers make us kill a program because it violates MAP Policies.

    Thanks for the feedback so far, this is exactly what I wanted :D
     
  7. koozemani

    koozemani Surface Interval Member

    # of Dives: 100 - 199
    Location: Tucson, AZ
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    How about dry suits, I'd love a free dry suit!

    I appreciate the swag, but it doesn't influence my buying.
     
  8. t1n_2

    t1n_2 Angel Fish

    # of Dives: 0 - 24
    Location: Canada
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    Despite being able to choose the more expensive bottle, i chose the whistle cause i figured it'll be more useful when i'm diving. But like what mdb said, having stock & incredible customer service is what brings in the customer. And that's also the exact reason i went with u guys for my 1st BP/W! Kudos to DRIS for accommodating & answering all my queries especially Debbie :)

    But if you really must give freebies out, how bout Carabina's, line cutters, T-Shirts, towel, mask defogger, mask strap, Key-Rings, lanyard, car decals... thats all i can think up so far. Figured i owe u guys for the great service :)
     
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  9. ColdH2O

    ColdH2O Nassau Grouper

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    I have to agree that the freebies are not the reason I buy from DRIS, it is the great friendly service I get. But I also don't mind getting, say a DRIS shirt that advertises that I buy from there, some of the best free advertising a company can get I think. I think as others have mentioned the best stuff is stuff that gets regular use, like shirts, towels, slap straps, caribiners, etc.
     
  10. MarineResearch

    MarineResearch Divemaster

    # of Dives: 500 - 999
    Location: Ventura, CA
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    You're almost giving away a Whites Fusion dry suit this week, so go all the way and give it away? Giving away free stuff does not really influence my purchasing habits since these are inexpensive items that may or may not be useful (although I do wear the free t-shirt you sent years ago). As mentioned by others, small items that are in common use, especially consumables like defogger, are nice.
     
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  11. txapacheguy

    txapacheguy Nassau Grouper

    # of Dives: 50 - 99
    Location: Colorado
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    The drawstring bags you guys were giving out last year were great advertising and I enjoyed using it. I used mine to carry my lunch and stuff to work until the logo came off and it started giving out on me, and had dozens of people ask me about my diving, and about your shop from seeing the bag. A neoprene mask strap cover with the DRIS logo would probably be cheap, useful, and would get your name out to lots of folks. I have one from LP that I use on my "favorite" mask, but I turned the logo to the inside. I would definitely display one with your logo if I had one. Keep up the good work!!!
     
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  12. Dive Right In Scuba

    Dive Right In Scuba ScubaBoard Business Sponsor ScubaBoard Business Sponsor

    # of Dives: 500 - 999
    Location: Plainfield, Illinois, United States
    3,704
    488
    83
    Thanks for all the great feedback :) I try to keep them useful, but what is useful to one, may not be to another ;) Glad you liked the bag apache

    This will be one of the next freebies once we get our main order in stock
    DRIS Dive Gear DRIS Dive Mat - Dive Right In Scuba - Plainfield, IL

    I think this will be a sweeet shwag addition to the orders.
     
  13. chrpai

    chrpai Great White

    # of Dives: I just don't log dives
    Location: Cedar Park, TX
    3,697
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    I ordered the water bottle! Sure, I saw the "Free Stuff" section and took a look but when I saw it I thought to myself that I had coffee cups but not a nice water bottle and this sure would be a good way for me to try to make a small life style change at work while giving a plug for DRIS.

    So I'd say do things that are relatively low cost yet contribute to your marketing efforts.

    Personally I'm looking for a mask strap cover and the DRIS logo is pretty cool looking.
     
  14. koozemani

    koozemani Surface Interval Member

    # of Dives: 100 - 199
    Location: Tucson, AZ
    2,087
    668
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    One thing I love about ordering from a particular shop is that they usually throw in a sticker or two. Sometimes it's their own decal, sometimes belonging to one of the brands they carry, and most recently, a SB decal. They're great for decorating hard cases and car windows.

    Not as handy as a water bottle or dive mat, but still liked.
     
  15. Dive Right In Scuba

    Dive Right In Scuba ScubaBoard Business Sponsor ScubaBoard Business Sponsor

    # of Dives: 500 - 999
    Location: Plainfield, Illinois, United States
    3,704
    488
    83
    We have been sending out a couple stickers with every order for almost a year now ;) They are the same quality stickers as our Visual Inspection stickers. So they are really nice :D That is an automatic freebie we don't even advertise. Great to hear people like and use the stickers though
     
  16. Bhtmec2

    Bhtmec2 Barracuda

    # of Dives: 500 - 999
    Location: Puerto Rico
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    I like the stickers. I stick them covertly in shops I get air from or on boats I dive from..........
     
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  17. Captain_Bob

    Captain_Bob Tech Diver

    # of Dives:
    Location: Chicago
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  18. PansSiren

    PansSiren Single Diver

    # of Dives: 100 - 199
    Location: Denver, CO
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    I like the o-ring tank keychain idea, as well as all the safety equipment (cutters, whistles, etc.). For another idea, how about a micro-fiber lens cleaning cloth all done up with a cool shipwreck or reef on it with your logo?

    A beach towel would be really cool too, and could display your name really big!
     
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  19. tridacna

    tridacna Surface Interval Member

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  20. merxlin

    merxlin Moderator Staff Member ScubaBoard Supporter

    # of Dives: 500 - 999
    Location: So. Cal.
    5,836
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    I too rarely order because of the swag, but do like surprises when I get orders from vendors :D. The best bang for YOUR buck will be something that stays around a while and gets your name out there- so lens cloths, mask straps, etc are all good, cheap, and give you good exposure. I personally like defog, sunblock and lip balm (chapstick) that can be logo'd for you. Even those little LED squeeze lights are fairly cheap in volume. Water bottles and beach mats are fairly costly so I understand why you need substantial minimum orders to offer those.
     

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