While i have to agree this is not good and is something i would never do, i have to support PADI's right as a company in a free enterprise system, to put programs like this out. PADI and this Sport Chalet are taking the risk at what they are doing and they will reap the benefit or detriment of their actions.
People don't have to take this course, no one is making them take it. They take it primarily because it is cheaper and they are free to make the decision for themselves. It's the way the free world works in a lot of things, not just Scuba training. We are all guilty (if you can call it that) of looking for better deals to save money.
My hope is the same as yours, that people see the value in a more thorough course. If that happens, the 67.77 dollar deal goes away by itself.
However, i believe the system works pretty well at taking care of itself. With a cheap, fast OW course you would think more people will get hurt. Sooner or later its going to happen and the system (courts, attorneys, etc) is going to test the validity of PADI's program. You or i may not agree with their findings but the system has checks and balances that have gotten us this far so it works for me.
As a PADI instructor i will say i am losing faith in the direction PADI seems to be going when i see things like this. We don't have any Sport Chalets up here so we are a bit sheltered but i have seen other areas of concern. I recently found out about a former student who became a PADI instructor. This person, for various reasons, should not be left responsible for students, period. And somehow he got through an IDC and an IE. To say that i am disillusioned about this is an understatement.